When Domaine de la Romanée-Conti announced that it would be adding a wine from Corton to its lineup, I was reminded of the moment when Heath Ledger and Michelle Williams set up house in Brooklyn. Longtime residents felt validated by the injection of celebrity, and outsiders were intrigued by this Hollywood endorsement of a region that not long before had seemed glamour-challenged. True, Corton had a resident aristocrat, Bonneau du Martray, and an indie cult hero, Coche-Dury (just as Brooklyn had Norman Mailer and Steve Buscemi), but both of these producers were known for their whites, whereas DRC was going to make a red wine, a cousin to its noble Romanée-Conti and La Tâche.